Blog
Strategy, brand, and new media — written down.

September 29, 2026
How to become the most annoying person at every tech event
Networking advice teaches you to be proactive. Follow it, and you'll fly to New York or Paris, spend $5,000 collecting business cards, and fly home with contacts of strangers who'd never see you again

September 3, 2026
5 principles to make your tech product hard to ignore and easy to trust
If your website looks like every other AI startup and your pitch sounds vague, potential users would never trust you. Here are 5 principles to make your tech product hard to ignore and easy to trust.

May 19, 2026
"Taste is all you need" is a cope for vibecoders
In the AI era, code is a commodity. It’s no longer an exclusive skill. Founders are looking for a secret sauce. Some think it's taste. I explain why taste has nothing to do with commercial success.

October 7, 2026
5 ways to use AI for tech PR in 2027
Five notes from an AI for PR & Comms meetup: from ChatGPT sending lots of traffic to media coverage becoming the new SEO.

September 1, 2026
People hate being cheated, but keep offloading emotional labor to AI
Companies demand "AI-native" hires, but keep punishing people for using AI. "Use AI for everything, just don't get caught" is the unwritten rule. Where is the ethical line?

August 7, 2026
5 Founder Public Presence Mistakes That Are Killing Your Brand
Someone at a conference asks, "So what do you do?" and you freeze. I've met hundreds of founders, devs, and investors, and I see that a 15-second intro is the most underrated skill in tech.

June 30, 2026
B2B Buyers don't care about features. They care about not looking stupid.
Your B2B buyer isn't choosing the "best" product. They're choosing the safest and most familiar one. I share the truth about B2B buying in the age of AI.

June 29, 2026
I recorded 70 podcast episodes. 6 hard truths before you start yours.
97% of podcasts die before episode 15. Decentralized Voices hit 70, featuring builders from EF, OKX, Centrifuge, Matter Labs, Base, Starknet, Optimum, and more. These are the lessons I learned.

June 1, 2026
Vibecoding Works. Vibepositioning Doesn't.
Claude for banking. Uber for laundry. Borrowing another brand to pitch your AI-powered product makes you forgettable. Answer these 5 questions and learn how to build a unique positioning.

January 31, 2026
5 (un)expected career trends in 2026
We’ve entered a new era of career and personal development, powered not only by AI but also by fear of fakes, hacking, loneliness, and tech neck. Here are 5 trends that explain what’s happening.